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Here to Stay

Old School vs. New School

In the car business you often get a mixture of old school thought vs. new school.   Yesterday, this really seemed really apparent when we asked one of our senior salesmen to help provide us with a customer of his that we could interview for the blog.  His response was: “No.  Actually, I can’t wait ’til that thing (the blog) goes away.” 

In the past couple years, social media has become what it is and at Runde’s we have tried to embrace it for the positive.  We run a good business and word of mouth has always been one of the cheapest and best forms of advertising.  So we figure, we’ll interview customers and ask them what they thought of their experience at Runde’s.  It’s been good for Runde Auto Group and we get to discover a little more about our customers — facets of their lives that may not have normally come to the surface during a normal visit here.  Posting the interview has also been a postive for our customers.  We’ve interviewed many people who don’t know their way around the internet too well.  However, once their interview pops up online — so does their picture and all of the sudden they’re getting calls from friends or family who saw them online.  It’s a positive for everyone involved.  Social media has quickly become a staple of our society and even though some of the old schoolers around here may not like it, it’s quite evident that social media is here to stay.


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